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Online ISSN : 2302-6332
Print ISSN : 1693-5241
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1 - 10 of 32 items 1 2 3 4 > >> 

DETERMINANTS OF THE INTERNET GENERATION CUSTOMER LOYALTY IN INDONESIA TELECOMMUNICATION MOBILE SERVICES: DOES OF CUSTOMER SATISFACTION PLAY A MEDIATION ROLE?

DOI : 10.21776/ub.jam.2022.020.04.07
Syahmardi Yacob , Johannes Johannes , Edward Edward
833-847
Abstract : 576
PDF : 34
DOI : 10.21776/ub.jam.2022.020.04.07

THE IMPACT OF CUSTOMER SATISFACTION, CUSTOMER EXPERIENCE, E-SERVICE QUALITY TO CUSTOMER TRUST IN PURCHASING DIGITAL PRODUCT AT THE MARKETPLACE

DOI : 10.21776/ub.jam.2023.021.03.02
Erwin Halim , Lucyana Claudia , Marylise Hebrard
567 - 577
Abstract : 2728
PDF : 283
DOI : 10.21776/ub.jam.2023.021.03.02

THE DIGITAL MARKETING TO INFLUENCE CUSTOMER SATISFACTION MEDIATED BY PURCHASE DECISION

DOI : 10.21776/ub.jam.2023.021.03.03
Syamsul Bachri , Setiawan Mandala Putra , Erwan Sastrawan Farid , Darman Darman , Arung Gihna Mayapada
578 - 592
Abstract : 5034
PDF : 564
DOI : 10.21776/ub.jam.2023.021.03.03

HOW BRAND TRUST MAKES PRICE AND SERVICE QUALITY SATISFY CUSTOMER INFORMATION TECHNOLOGY

DOI : 10.21776/ub.jam.2023.021.03.08
Umbas Krisnanto , Fiksa Atlita Natanugraha
659 - 670
Abstract : 678
PDF : 27
DOI : 10.21776/ub.jam.2023.021.03.08

CUSTOMER SATISFACTION AS A MEDIATOR OF PRICE AND SERVICE QUALITY IN SPA'S CUSTOMERS BRAND SWITCHING BEHAVIOR

DOI : 10.21776/ub.jam.2023.021.03.19
Laila Zulhijja , Surachman Surachman , Sunaryo Sunaryo
830 - 841
Abstract : 618
PDF : 56
DOI : 10.21776/ub.jam.2023.021.03.19

EXPLAINING THE ROLE OF SERVICE QUALITY AND CUSTOMER VALUE ON CUSTOMER SATISFACTION

DOI : 10.21776/ub.jam.2023.021.1.09
Tri Cahyono , Christian Herdinata , Eric Harianto , Tikristini Olasode
128-142
Abstract : 779
PDF : 131
DOI : 10.21776/ub.jam.2023.021.1.09

THE ROLE OF HOSPITAL SERVICE QUALITY IN THE NATIONAL HEALTH INSURANCE / JAMINAN KESEHATAN NASIONAL (JKN) ERA AND THE COVID-19 PANDEMIC

DOI : 10.21776/ub.jam.2023.021.1.07
Aqlya Zuhra Ilma , Catur Sugiarto
82-111
Abstract : 646
PDF : 36
DOI : 10.21776/ub.jam.2023.021.1.07

INFLUENCE SOCIAL MEDIA MARKETING ACTIVITIES AGAINST BRAND LOYALTY DIRECTLY OR THROUGH CONSUMER SATISFACTION AND BRAND EQUITY ON THE LARGEST E-COMMERCE IN INDONESIA

DOI : 10.21776/ub.jam.2022.020.04.09
Mardiana Daya , Yolanda Masnita Siagian , Kurniawati Kurniawati
865-877
Abstract : 2233
PDF : 205
DOI : 10.21776/ub.jam.2022.020.04.09

PERSONAL SELLING AND DIGITAL MARKETING AS CRUCIAL FACTORS IN MAXIMIZING CUSTOMER SATISFACTION THROUGH PERCEIVED VALUE IN THE USAGE OF M-BANKING APPLICATION

DOI : 10.21776/ub.jam.2022.020.04.05
Abimanyu Tuwuh Sembhodo , Adya Hermawati , Endang Fatmawati , I Wayan Ruspendi Junaedi , Shujahat Ali
809-819
Abstract : 1468
PDF : 84
DOI : 10.21776/ub.jam.2022.020.04.05

Pengaruh Kepuasan Kerja terhadap Kualitas Pelayanan, Kepuasan Pelanggan dan Loyalitas Pelanggan pada Perguruan Tinggi Swasta (PTS) di Jawa Timur

Hendri Sukotjo
650-658
Abstract : 1728
PDF : 62
1 - 10 of 32 items 1 2 3 4 > >> 

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