Author Details

Puspaningrum, Astrid, Faculty of Economics and Business Universitas Brawijaya, Indonesia

• Vol 16, No 2 (2018) - Articles
  DETERMINAN BRAND LOYALTY
  Abstract  PDF
• Vol 16, No 3 (2018) - Articles
  THE ROLE OF TRUST AS A MEDIATION BETWEEN THE EFFECT OF PERCEIVED USEFULNESS AND PERCEIVED EASE OF USE TO INTEREST TO BUY E-BOOK
  Abstract  PDF
• Vol 18, No 1 (2020) - Articles
  THE INFLUENCE OF BRAND IMAGE ON SATISFACTION TO IMPROVE CUSTOMER RETENTION TOWARDS BATIK KERIS IN MALANG CITY
  Abstract  PDF