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THE DYNAMICS OF COLORS, CONSUMER PERCEPTIONS, AND PURCHASING INTENTIONS OF THE PRIMAVERAVESPA PRODUCTS: A REVIEW OF YOUNG CONSUMER BEHAVIOR

DOI : 10.21776/ub.jam.2017.015.02.02
Dian Ari Nugroho , Dimas Hendrawan
pp. 195 - 204
Abstract : 1278
PDF : 4

IS THE LOYALTY PROGRAM EFFECTIVE IN CREATING LOYALTY PROGRAM SATISFACTION AND STORE LOYALTY? AN EVIDENCE FROM INDONESIA RETAIL INDUSTRY

DOI : 10.21776/ub.jam.2020.018.04.04
Dimas Hendrawan , Rila Anggraeni
645 - 655
Abstract : 2047
PDF : 36

Hubungan Antara Brand Awareness, Brand Reputation, dan Brand Trust pada Restoran Lokal Berbasis Rantai di Kota Malang

DOI : 10.18202/jam23026332.14.3.05
Dimas Hendrawan , Dian Ari Nugroho
pp. 442-453
Abstract : 2107
PDF : 5

TRUST IN WEBSITE AND ITS EFFECT ON PURCHASE INTENTION FOR YOUNG CONSUMERS ON C2C E-COMMERCE BUSINESS

DOI : 10.21776/ub.jam.2019.017.03.02
Dimas Hendrawan , Khoszaya Zorigoo
391 - 399
Abstract : 4329
PDF : 10

Kecenderungan Etnosentrisme, Sikap, dan Intensi Konsumen dalam Membeli Produk Sepatu Buatan Usaha Kecil dan Menengah (UKM)

Nanang Suryadi , Dimas Hendrawan
pp.325–336
Abstract : 948
PDF : 8
1 - 5 of 5 items