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Vol 21, No 1 (2023) THE ROLE OF HOSPITAL SERVICE QUALITY IN THE NATIONAL HEALTH INSURANCE / JAMINAN KESEHATAN NASIONAL (JKN) ERA AND THE COVID-19 PANDEMIC Abstract  PDF
Aqlya Zuhra Ilma, Catur Sugiarto
 
Vol 19, No 1 (2021) BRAND TRUST AS CELEBRITY ENDORSER MARKETING MODERATOR’S ROLE Abstract  PDF
Angga Febrian, Muhtad Fadly
 
Vol 20, No 4 (2022) MEASURING APPLICATION AUGMENTED REALITY TO INCREASE MSME PERFORMANCE USING TECHNOLOGY ACCEPTANCE MODEL Abstract  PDF
Noni Setyorini, Qristin Violinda, Arisul Ulumudin, Erandi Jinadari Wattegama
 
Vol 19, No 1 (2021) SUSTAINABILITY OF FAMILY BUSINESS: MILLENNIALS INTENTION TO STAY IN THE FAMILY BUSINESS AS THE RESULT OF STEWARDSHIP CLIMATE, MEDIATED BY SUCCESSOR’S TRUST AND SOCIOEMOTIONAL WEALTH Abstract  PDF
Irzal Riznika, Thomas Stefanus Kaihatu
 
Vol 15, No 3 (2017) THE EFFECT OF TRUST, RISK, AND WEB DESIGN ON CONSUMER INTENTION BY MEANS OF CONSUMER ATTITUDE TO PURCHASE ONLINE Abstract  PDF
Bayu Anugerah Perdana Wijaya Putra, Fatchur Rochman, Noermijati Noermijati
 
Vol 14, No 3 (2016) Hubungan Antara Brand Awareness, Brand Reputation, dan Brand Trust pada Restoran Lokal Berbasis Rantai di Kota Malang Abstract  PDF
Dimas Hendrawan, Dian Ari Nugroho
 
Vol 20, No 1 (2022) REVIEW OF CUSTOMER EXPERIENCE, PERCEIVED EFFECTIVENESS OF E-COMMERCE INSTITUTIONAL MECHANISMS, AND REPURCHASE INTENTION FROM THE PERSPECTIVE OF EXPECTATION-CONFIRMATION THEORY Abstract  PDF
Piji Pakarti, Basu Swastha Dharmmesta, Sahid Susilo Nugroho, Bayu Sutikno
 
Vol 21, No 1 (2023) OUTSOURCING AND TRUST TOWARDS USERS' SATISFACTION THROUGH THE COMPANY'S PERFORMANCES IN PUTRA MENTARI INCORPORATION Abstract  PDF
Eldining Wahyu Finarsih, Margono Setiawan, Ubud Salim
 
Vol 19, No 4 (2021) THE IMPACT OF USING INFLUENCER ON CONSUMER PURCHASE INTENTION WITH ATTITUDE TOWARDS INFLUENCER AND BRAND ATTITUDE AS MEDIATOR Abstract  PDF
Dewi Mustikasari Immanuel, Alexandria Bianda H. S.
 
Vol 19, No 2 (2021) THE EFFECT OF BRAND EXPERIENCE AND PERCEIVED VALUE ON BRAND LOYALTY MEDIATED BY BRAND TRUST Abstract  PDF
Rima Sera Pratiwi, Ubud Salim, Sunaryo Sunaryo
 
Vol 16, No 2 (2018) THE ROLE OF CUSTOMER TRUST IN MEDIATING INFLUENCE OF BRAND IMAGE AND BRAND AWARENESS OF THE PURCHASE INTENTION IN AIRLINE TICKETS ONLINE Abstract  PDF
Arya Krisna Pramudya, Achmad Sudiro, Sunaryo Sunaryo
 
Vol 19, No 1 (2021) THE EFFECT OF E-SERVICESCAPE DIMENSIONS ON CUSTOMER TRUST OF TOKOPEDIA E-STORE DURING COVID-19 PANDEMIC Abstract  PDF
Desi Tri Kurniawati, Azizul Yadi Yaakop
 
Vol 14, No 1 (2016) Vendor-capacity, Perceived-Familiarity, Perceived- Reputation, dan Personal-values sebagai Faktor Pembeda pada Kelompok Konsumen bagi Tercapainya Online Customers’ Trust: Studi pada Pengguna E-commerce di Indonesia Abstract  PDF
Musthofa Hadi, Djumilah Zain, Achmad Sudiro
 
Vol 17, No 3 (2019) TRUST IN WEBSITE AND ITS EFFECT ON PURCHASE INTENTION FOR YOUNG CONSUMERS ON C2C E-COMMERCE BUSINESS Abstract  PDF
Dimas Hendrawan, Khoszaya Zorigoo
 
Vol 17, No 1 (2019) EFFECT OF EXPERIENCE IN BUILDING SATISFACTION, TRUST AND LOYALTY Abstract  PDF
Putu Eny Guna Pramita
 
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